Knowledge & Resources

There’s a lot to learn and understand and learn to be successful with SEO. Why is link-building important? Where should you be sourcing links for your website? What are quoted links? Are all links created equal?

Get answers to common SEO questions with the resources below. Feel free to contact us if you have any questions about the information found her.

Frequently Asked Questions

What is HARO Link Building?
HARO link building services involve utilizing the HARO platform to secure high-quality backlinks for your website. By monitoring journalist queries related to your industry or niche, our team identifies opportunities where you can provide expert insights and information. We craft compelling responses and aim to have them featured in relevant news articles, which can lead to valuable backlinks to your website.
Why is Link Building Important?
Link building plays a crucial role in search engine optimization (SEO). Search engines consider backlinks as a vote of confidence from other websites, indicating the quality and relevance of your content. High-quality backlinks can improve your website’s authority, visibility, and organic search rankings, ultimately driving more traffic and potential customers to your site.
What Websites Benefit from HARO Links?
HARO link building can benefit a wide range of websites, including businesses, startups, e-commerce sites, blogs, and personal brands. If you have valuable expertise or insights to share in your industry or niche, HARO link building can be an effective strategy to gain exposure, enhance your credibility, and improve your website’s search engine rankings.
How Does the Process Work?

Our HARO link building service involves the following steps:

  • We conduct thorough research to identify relevant journalist queries on the HARO platform.
  • We analyze each query to determine the suitability and potential for securing backlinks.
  • Our team crafts well-written and compelling responses to the journalist queries.
  • We submit the responses to journalists, aiming for inclusion in their articles.
  • If our response is selected, we ensure that your website and relevant information are properly cited, resulting in a backlink.
Are the Links Permanent?
The longevity of backlinks acquired through HARO depends on several factors, such as the publication’s policies and the nature of the article. While some backlinks may be permanent, others may be temporary or may require ongoing maintenance. We strive to secure high-quality backlinks that provide long-term benefits to your website’s SEO efforts.
Is There a Guarantee?
While we make every effort to secure backlinks through our HARO link building services, it’s important to note that the process involves external factors beyond our control, such as journalist preferences, the reputation of your brand and the competitiveness of queries.
How Long Does It Take to See Results?

The time it takes to see results from HARO link building can vary depending on various factors, including the competitiveness of your industry, the frequency of journalist queries, and the quality of your responses. While some backlinks and media mentions can be acquired relatively quickly, it’s important to view HARO link building as a long-term strategy that yields cumulative benefits over time.

What is the Turnaround Time?

Once we begin pitching your website to journalists and publishers, we begin to see links returned in ~30 days. Some publishers take longer to publish their content, but we do our best to return your links in the shortest amount of time possible.

What Information Do I Provide?

We encourage our clients to provide input, suggestions, or any specific information they would like us to include in the responses. Collaboration ensures that the responses align with your brand messaging and showcase your expertise effectively. You’ll be asked for this information once you place an order.

Latest Resources

What is the Difference Between DA, DR and AS for SEO?

What is the Difference Between DA, DR and AS for SEO?

When it comes to building links for a website, it's common to encounter metrics such as Domain Authority (DA), Domain Rating (DR), and Authority Score (AS) from various SEO tools. Grasping these concepts is vital for anyone aiming to enhance their website's online...

5 Areas of Technical SEO You Can’t Overlook

5 Areas of Technical SEO You Can’t Overlook

The digital world is an ever-evolving landscape, and to keep up with this pace, understanding and implementing technical SEO has become imperative. It forms the foundation of your website, ensuring that all your SEO efforts are effective. Without a solid technical...

HARO vs. Terkel and Other Journalist Link Building Platforms

HARO vs. Terkel and Other Journalist Link Building Platforms

In the ever-evolving digital landscape, links are a critical component of SEO and can be a differentiator for many websites. They play a pivotal role in enhancing a website's visibility and ranking on search engine result pages. Moreover, they also augment credibility...

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